IAB HowTo Retail Media 2025

Dive into the world of Retail Media and discover the latest trends and innovations in marketing targeted at consumers at points of sale. The IAB HowTo Retail Media conference will provide insights into how to effectively use this communication channel to build brands, increase sales, and reach customers at key purchasing moments.

This event brings together industry experts, marketers, e-commerce professionals, and trade marketing specialists, delivering practical knowledge and tools necessary to thrive in the rapidly evolving Retail Media landscape.

What Will You Learn?

🔹 The latest trends and opportunities in Retail Media
🔹 How to integrate online and offline marketing for maximum impact
🔹 How to effectively plan a Retail Media strategy and leverage consumer data
🔹 Real-world case studies from retail networks and e-commerce platforms

Who Should Attend?

This conference is designed for:
📌 Marketers – responsible for strategy and innovative marketing efforts in e-commerce and Retail Media
📌 Trade marketing specialists – looking for new ways to utilize Retail Media spaces
📌 Retail industry professionals – interested in consumer insights and purchasing behaviors

Why Attend?

✅ Meet experts and industry leaders in Retail Media
✅ Learn how to implement cutting-edge technology into your marketing strategy
✅ Gain insights from case studies and best practices in the field

Don’t miss this opportunity to gain valuable knowledge and stay ahead of the competition!