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Using price psychology and emotional factors to increase perceived value

Using price psychology and emotional factors to increase perceived value

by ProcuseWise | Oct 5, 2026 | Assortment management

Price is not just a number — it is a psychological signal. In modern pricing strategy, price acts as emotional communication that directly shapes customer perception, consumer behavior, and overall perceived value. In competitive markets, brands no longer compete only...
How many active SKUs should a shop have? Best practices in managing the number of products

How many active SKUs should a shop have? Best practices in managing the number of products

by ProcuseWise | Aug 24, 2026 | Assortment management

In today’s hyper-competitive retail landscape, inventory management is no longer just an operational task — it is a strategic advantage. Retailers constantly face one key question: how many active SKUs should a store really have? Too many SKUs lead to SKU...
8 strategies for optimising product range expansion in retail chains

8 strategies for optimising product range expansion in retail chains

by ProcuseWise | May 4, 2026 | Assortment management

The retail world is a perpetual motion machine — fast, competitive, and unforgiving. With hundreds of thousands of new business applications filed every month, retail expansion strategies are no longer optional; they are essential for survival. Expanding assortments,...
How to identify and eliminate products that are slow-moving?

How to identify and eliminate products that are slow-moving?

by ProcuseWise | Apr 6, 2026 | Assortment management

In today’s competitive landscape, inventory management is no longer just an operational task — it is a strategic driver of profitability. One of the most underestimated threats to business performance is slow-moving inventory. These products quietly absorb working...
What is important when choosing KPIs to measure the effectiveness of product range and pricing

What is important when choosing KPIs to measure the effectiveness of product range and pricing

by ProcuseWise | Feb 23, 2026 | Assortment management

In a competitive and data-driven market, key performance indicators (KPIs) are no longer optional. They define how companies evaluate product effectiveness, pricing decisions, and overall business performance. Especially in areas such as assortment management and...
30 examples of assortment optimization from top retailers

30 examples of assortment optimization from top retailers

by ProcuseWise | Jan 12, 2026 | Assortment management

In the ever-evolving world of retail, staying competitive means being able to optimize your product assortment effectively. Assortment optimization involves having the right mix of products available at the right time to meet customer demands while maximizing...
« Older Entries

Recent articles:

  • Interview with a Category Manager: how he uses AI and data scraping on a daily basis
  • Using price psychology and emotional factors to increase perceived value
  • How to conduct test promotions to validate pricing strategies?
  • Is it worth outsourcing purchasing negotiations? Key benefits and risks
  • How many active SKUs should a shop have? Best practices in managing the number of products

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